You’ve heard how important it is for aspiring authors to build a following, but how do you begin to build the kind of following agents and publishers need to see?

At Lucinda Literary, we’ve witnessed writers start with virtually zero platform, only to follow our advice and go on to land deals with major publishers. In the industry, we like to say: “it takes a village.” What were their strategies?

Whether you’re brand new to marketing or a seasoned marketing professional, It Takes A Village—our webinar focused exclusively on book marketing—will teach you:

• The ways in which “platform” is measured by agents and publishers
• How you can find your target audience and build your platform organically
• Trusted tools and services used by our bestselling authors
• The prime factors that really drive book sales (and which ones matter most)
• What kind of marketing is needed when writing a novel
• The benefits of hiring an outside publicist
• Which media outlets make the most impact for publishers and readers
• Lessons from the lived experience of special guests Wall Street Journal bestselling author Cait Flanders or international bestselling author Chris Bailey. Each share the solutions and strategies you’ve been looking for when it comes to marketing your book, including how they found their audience, garnered media attention, and strategically set their book up to thrive in the competitive market.

Bringing to bear her 15+ years of experience in the industry, literary agent and founder of Lucinda Literary Lucinda Halpern provides straightforward wisdom for writers in this 90-minute recording. In addition, you’ll receive our curated and carefully designed Marketing Playbook, a document chock-full of our best tips and tricks for marketing yourself and your book.

Pricing

$99

Includes one 90 minute recording, our 15-page Marketing Playbook,
a takeaway exercise, and access to our private Facebook community.